In 2022, marketing automation is non-negotiable for brands wanting to understand how to smoothen their customer journeys. Social listening tools are now a more recognized solution to help marketers and consumer analysts create personalized experiences aligned with customer expectations, market challenges, and industry requirements.
How can you leverage insights beyond the social media landscape to execute actionable strategies?
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Deep dive into the power of marketing automation via Zapier with Digimind Social experts, Olivier Girard, Head of APAC, and Julie Turpin, Customer Success Lead, joined by Thu Pham, Marketing analyst from Lazada, as they present the process of using intelligent workflows to increase reporting efficiency and developing relevant strategies around the brand experience.
