How to Use Competitive Intelligence to Thrive in 2020



2020 crashed in with an avalanche of regional and global challenges, including Covid-19 and oil-price wars. The drawn-out impact of these events are leading experts to predict the worst economic downturn since the great depression.

To pull past the threat of adversities, companies need to adopt forward-thinking strategies to survive and thrive. Learn how to use Competitive Intelligence (CI) and Market Intelligence (MI) to emerge from trying times with a competitive advantage.

From understanding your business environment to detecting & mitigating risks, CI allows top executives to have a real-time overview of challenges, advantages, and market gaps so they can make the right strategic choices.


Though CI has long held a reputation of being something only for large enterprises who can afford it, the availability of intelligence tools has allowed data to be democratized to companies of all sizes.

Watch this webinar to learn:
  • What is Competitive Intelligence (CI)?
  • How CI can help you drive competitive advantage 
  • Best practices on implementing a CI strategy that benefits your entire company