How Meetic analyses its campaigns and its digital share of voice

In the constantly evolving and highly competitive dating services sector, it is increasingly important to keep a focus on innovating services to benefit singles. 

Meetic Europe must implement a content strategy that aims to deliver the right message, at the right place and at the right time to its target audience.
This is the mission of the Brand Content Manager who manages the strategy, production and development of pan-European digital branding campaigns in collaboration with internal media and marketing teams and creative agencies.



Learn how MEETIC Europe uses Digimind Social's real-time information and insights to analyse its campaigns and competition. 

Find out how MEETIC Europe uses Digimind Social data to:

  • Analyse all digital campaigns 
  • Track brand share of voice on a daily basis
  • Carry out a competitive benchmark in all countries
  • Identify current market trends
  • Monitoring the evolution of brand perception in Europe
  • Analyse the communication, news and reputation of the competition