Hachette, a French media giant, chooses Digimind, a global leader in social listening and competitive intelligence.
Hachette Livre, a subsidiary of French media giant the Lagardère Group, is a repository of part of France’s cultural heritage. Pushing beyond its historical borders, the company is pursuing the adventure Louis Hachette began in 1826, bringing together a broad spectrum of prestigious publishers covering the entire consumer and education book market. Three words sum up its commitment: variety, independence, and responsibility.
The Hachette Livre Group is a constellation of publishers providing fiction and nonfiction, textbooks, travel guides, how-to books, children’s books, dictionaries, comic books, and much more. Collectively publishing some 17,000 new titles each year, the Group’s publishers demonstrate their ability to innovate and reinvent themselves. Driven by a shared focus on quality, they comprise a whole that stands out among the major international publishing groups for its impressive variety.
Digimind is the global leader in AI-Powered social listening platforms and market intelligence software, designed for brands and agencies who want to accelerate digital transformation through an insights-driven approach. Digimind’s best-in-class technology transforms social and online data into actionable business insights, enabling marketers to plan, execute, and analyse their marketing strategy effectively. With offices in New York, Paris, Singapore, Grenoble, Rabat, Buenos Aires, Mexico, Madrid, and Amsterdam, Digimind is part of Onclusive, a global partner for public relations and Communications success.
Additionally, as part of its CSR strategy, Digimind gives privileged access to its social media monitoring tools to schools and nonprofit organisations. This program, digimind.org, is implemented in order to extend this initiative to a larger number of NGOs and to open it to secondary education.
Learn more about Digimind’s partnership with Danone, Greenpeace, Allianz, Heineken, and others.