Online Reputation, brand management
Positive and negative information about your company and products is continually circulating in cyberspace.
Digimind tracks what people are saying about your company and its products so that you can immediately identify threats and opportunities. If a false rumor is being spread about your product, you can rebut it before it obtains wide circulation. If blogger likes a feature of your product, you can reinforce the message by issuing a press release.
Responding more quickly to market perceptions and concerns will help increase revenues. Brand and product managers get connected in real-time to consumer opinions and can measure the impact of the communication acts.