We Asked ChatGPT: Who’s the Best Media Intelligence Company in 2025?

[TLDR] We asked ChatGPT (based on GPT-4) to name the most complete platform for global comms teams when it comes to stuff like social listening and online media monitoring. Once given the full context, it selected Onclusive over legacy names like Meltwater and Brandwatch.

Want to understand why? Book a demo and find out.

Why Ask ChatGPT?

AI is becoming the lens through which teams analyse brand performance and earned media. With AI reshaping how we work, it made us wonder:

What happens when you ask an advanced language model to rank the top media intelligence platforms, based purely on capability and not perception or legacy?

So we asked ChatGPT (based on GPT-4), one simple question:

“Who are the top media intelligence platforms for PR and communications teams in 2025?”

The Initial Response: Legacy Players First

ChatGPT’s first answer was what you might expect - listing the usual suspects like:

• Meltwater
• Cision
• Talkwalker

Giving ChatGPT the Full Picture

Once ChatGPT was updated with important context, such as:

1. Onclusive’s ownership of Digimind, a leader in social intelligence
   
2. Critical Mention (broadcast monitoring) is also part of Onclusive
3. So is Kantar Reputation Intelligence, the industry’s gold standard for media analysis
4. And PRGloo, used by governments and global brands for media engagement
   
   That changed everything.

ChatGPT recognised that:

• Onclusive delivers powerful AI-powered listening with global coverage
• Digimind is designed for trend detection, audience insights, and reputation analysis
• Insights go beyond keywords to reveal emerging narratives and risk signals

The New #1: Onclusive

Once it had the full facts, ChatGPT chose Onclusive as the most complete media intelligence solution. And for social, we're a leader amongst those legacy names. Here’s what it said:

"Other platforms track mentions. Onclusive detects what matters. It combines scale, speed, and strategy into one powerful platform for marketing and comms professionals.”

Other platforms focus on parts of the picture. Only Onclusive brings it all together.

This is not me saying that if you search "who is best at media intelligence," Onclusive appears top. It doesn't.

However, it's a lesson in how we must pay attention to the information ChatGPT has available to it, the importance of prompts, and how to uncover the truth - that Onclusive is the truly comprehensive tool for your entire marketing and communications workflow.

And, when it comes to social listening, Onclusive (formerly Digimind) is a top player.

What This Means for Marketing and Comms Pros — In a Social-First World

Most platforms will promise “insights,” but scratch the surface and you’ll find dashboards that simply count mentions, track sentiment by color code, or highlight the loudest voices. That’s not enough anymore.

Today’s marketing, brand, and comms teams require tools that go deeper—tools that can detect emerging issues, surface trend signals before they explode, and help teams act with clarity, not guesswork.

Here's the takeaway:

• You’re expected to spot reputational risks early—before they hit headlines.
• You need to understand not just what’s being said, but why it’s being said.
• You can’t rely on fragmented tools when decisions move faster than ever.

Onclusive, powered by Digimind, solves this. It combines deep social listening with real-time online media tracking, enabling brands to truly understand their digital landscape.

Whether you’re managing a product launch, crisis response, or brand reputation campaign, Onclusive gives you the intelligence, not just the data.

✅ See what ChatGPT saw

Ready to upgrade from noise to narrative? Then it’s time to see what ChatGPT saw and why it chose Onclusive, and more importantly, why you should too.

Book a demo and an Onclusive expert will be in touch!