Podcast monitoring: Digimind helps brands grasp a 360° view of their reputation
Paris - 24 January, 2022 - Digimind’s AI-Powered social listening platform now includes the ability to track mentions across thousands of the world's top podcasts, access their text transcription and get real-time alerts for mentions.
In less than 3 years, the number of global podcast listeners has increased by 70%, and that number is expected to reach 504.9 million by the end of 2024.
Benefiting from joining Onclusive, Digimind can now provide the best podcast monitoring on the market, in addition to a wider TV & Radio coverage.
Brands can thus capture the competing firms mentioned in the podcasts and analyze their campaigns, discover new products and services, understand new trends and consumption practices, and even identify new opinion leaders and influencers.
This feature is a great addition to get a 360° view of a brand's reputation across text, images, videos, and audio. Digimind’s software collects, processes, and enriches billions of content pieces to provide brands with an easy-to-read, up-to-date analysis. This is a powerful tool to develop comprehensive media programs to increase awareness of each brand’s work and goals.
Digimind is the global leader in AI-Powered social listening platforms and market intelligence software, designed for brands and agencies who want to accelerate digital transformation through an insights-driven approach. Digimind’s best-in-class technology transforms social and online data into actionable business insights, enabling marketers to plan, execute, and analyse their marketing strategy effectively. With offices in New York, Paris, Singapore, Grenoble, Rabat, Buenos Aires, Mexico, Madrid, and Amsterdam, Digimind is part of Onclusive, a global partner for public relations and Communications success.
Written by Sabine Dorgan
Sabine Dorgan is CMO at Digimind and has a long experience in managing marketing & communication services for tech-driven companies. She loves reading good books, cooking with her two kids and writing blog posts about Digimind's initiatives.