Aurelien Blaha - Dec 18, 2020

Digimind adds Qualtrics, Microsoft Teams, and Google Data Studio, along with 2,000+ apps to the Digimind Marketplace

NEW YORK, Dec 18, 2020 - Digimind announces the availability of integrations with Qualtrics, Microsoft Teams, and Google Data Studio, as well as 2,000+ other apps in the Digimind Marketplace, thanks to its new Zapier connector. Digimind is the only global social listening and market intelligence platform offering this level of integration choices to its customers.

 

 

In 2018, Digimind launched its Marketplace with 25 out-of-the-box integrations, including Salesforce CRM, Microsoft SharePoint, Jive, and Tableau Software. Today, the Digimind Marketplace enters a new stage in its development, with the addition of Qualtrics, Microsoft Teams, Google Data Studio, and 2,000+ apps thanks to its new Zapier connector.

 

These out-of-the-box integrations deeply enrich data sourcing options for Digimind with Voice-of-the-Customer (VoC) providers for a more comprehensive consumer intelligence experience. These comprehensive integrations also offer more solutions for field intelligence, collaborative work, alerting, data visualization, and reporting, for enhanced collective intelligence.

 

Data Enrichment with Voice-of-the-Customer (VoC)

To get a full understanding of the customer journey, and comprehensive consumer intelligence, global brands need to expand their market research to include unsolicited data, such as social data and search data, as well as socillicated data derived from surveys and consumer panels. Digimind can now connect with a variety of Voice-of-the-Customer (VoC) providers, including survey vendors (e.g. Qualtrics, SurveyMonkey, Google Forms), customer service (e.g. Zendesk, Freshdesk), live chat log providers (e.g. Drift, Intercom), and messaging apps (e.g. Facebook Messenger).

 

qualtrics-digimind-socialIntegrating product satisfaction survey results from Qualtrics

 

 

 

Data Enrichment with Field Intelligence

A comprehensive market and competitive intelligence practice not only includes online data sourcing from the web and social media, but also offline data sourcing like field intelligence. Digimind customers can now connect forms (e.g. Qualtrics, SurveyMonkey, Google Forms) and email inboxes (e.g. Microsoft Outlook, Gmail) to collect field intelligence and integrate it into their monitoring for further analysis.

 

qualtrics-digimind-intelligenceRetrieving tradeshow intelligence from structured forms in Qualtrics

 

 

Collaborative Work and Alerting

With the accelerated growth of remote work, online collaboration platforms like Slack, Microsoft Teams, and Google Chat have gained a lot of traction in 2020. Businesses who want to leverage market, competitive and consumer intelligence throughout their organizations can connect Digimind to these collaborative work platforms. In addition, they can set up SMS alerting with platforms like MessageBird, ClickSend, and Twilio, to get instant notifications about important events.

Integration_Slack_ScreenshotSharing important alerts to a Slack channel for further collaboration

 

 

Data Visualization and Reporting

The ability to compare social listening metrics with third-party analytics (e.g. website traffic, leads, sales) is key to generating data-driven insights. In addition to Tableau and Domo, Digimind customers can now export graphs to Google Data Studio, as well as mentions metrics to data visualization dashboards like Geckoboard, Cyfe, and Databox for easier sharing and reporting.

 

Google Data Studio-1Combining social listening mentions metrics with third-party data on Google Data Studio

 

 

Zapier Connector and Digimind API

In addition to the out-of-the-box integrations mentioned above, Digimind lets 2,000+ apps from the Zapier platform connect with various trigger and action options. The Zapier connector is available to customers of Digimind Intelligence and Digimind Social Listening modules. For integrations with other systems, or for further customization, Digimind still provides the option to use its documented API.

Digimind Marketplace - slide 1 (1)

 

 

About Digimind

Digimind is the global leader in AI-Powered social listening platforms and market intelligence software, designed for brands and agencies who want to accelerate digital transformation through an insights-driven approach. Recognized by Forrester and Gartner, Digimind’s best-in-class technology transforms social and online data into actionable business insights, enabling marketers to effectively plan, execute, and analyze their marketing strategy.

With offices in New York, Paris, Singapore, Grenoble, Rabat, Buenos Aires, Mexico, Madrid and Amsterdam, Digimind is serving more than 700 customers worldwide. Learn more at www.digimind.com.

 

 

Press contacts

Aurelien Blaha

Chief Marketing Officer

aurelien.blaha@digimind.com

 

Melissa Chue

APAC Marketing Manager

melissa.chue@digimind.com

Written by Aurelien Blaha

Aurelien is the CMO of Digimind. A software engineer at heart, and marketer by adoption, he was previously a competitive intelligence professional and social media manager. When he's not in the office or travelling for work, you can find him spending family time with his two young boys, or simply enjoying a nice meal with friends and fine wine.