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Social Media Survival Guide for the B2C RETAIL & FASHION Industry

Social Media Survival Guide for the B2C RETAIL & FASHION Industry

Retail & Fashion is a very visual sector. People buy your products based on visual elements like design and packaging and they want an enjoyable shopping experience. Shopping has been social for some time, and is only getting more so, especially with the plethora of e-commerce sites out there. A community manager in this sector should leverage social media platforms that are most focused on design. Thus, the best social media platforms for you would be a Blog, Facebook, YouTube, Pinterest and Instagram. But what is the secret to using these platforms successfully?

This eBook gives you all of the information you need to implement a winning social media strategy.

Key Takeaways include:
  • How to get started on your recommended social media channels

  • Key statistics and specific case studies

  • Best Practices for each network

  • Industry insights about Google+

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