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Financial Services Social Media Checklist [Infographic]

Financial Services Social Media Checklist [Infographic]

Organizations in the financial services industry have long relied on search engine performance as a key influencer of total business revenue, because many believe it is the best way to generate qualified, actionable leads for sales.

In fact, truly successful lead generation in the finance industry is born from:

  • Strong competitive intelligence;

  • An understanding of the consumer and

  • Insights about core demographics, purchasing habits and lifestyle attributes

Social media networks are without a doubt, the best place to find out the above information and more, but what is the secret to leveraging social media successfully? Find out in our checklist, specifically designed for the canny Community Manager, looking to break into the financial services industry…

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