Social Media Monitoring Business Case: QED Consulting
QED Consulting, a digital management consulting firm, uses Digimind Social to identify opportunities and manage digital crises in real time for their clients.
- Social media has changed the way customers interact with brands and organizations, giving rise to new opportunities and challenges which must be addressed.
- Digital monitoring is crucial for developing better awareness at 3 levels: consumers, competitors, and digital landscape.
- Being able to create customizable dashboards is an advantage in catering to clients’ different priorities and needs.
- Ryan Lim, Principal Consultant and Founder, leads his firm in providing strategic advisory to senior management teams from leading brands and organizations on developing digital strategies and competencies.
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